“You’re exactly what I thought you would be.” – A bride’s mom said this to me at the end of the consultation. I know I said something that I can’t recall, because truly my brain was stuck on the words she had just said. More and more I find that inquiries start very differently than they used to, because they’ve looked at what I do, who I am, and that’s why they want to hire me. Is this a shift in the photography industry? I hope so. Nearly everyone has a camera, after all who doesn’t want to capture things like birthdays and even just the great moments that happen every day? Though when it comes to those milestones such as being a high school senior, getting married, being pregnant, having a brand new baby, or kids growing up, people often consider hiring someone for portraits. When you think about this though, do you think you are hiring a service or a person? Even I had to really just take a few moments to think about the answer to that. Are you looking for a photographer? Or are you looking for the photographer that’s right for you?
I know people are looking for a photographer, not a soulmate, but they are trusting this person to capture some important memories in life, time you can’t have back. That said, I realize that what she said to me speaks to how I represent myself and my work. More and more I have to accept that I’m not the right photographer for everyone, and embrace that I’m the right photographer for those that book a session with me. I know they’ll have great photos and a great experience, I know it with all my heart.
Considering hiring a photographer? This three-step process will help you find the right one for you. Follow each step in order.
1. Read their “About” web page which may be called different things
It’s probably a couple of paragraphs, and it is worth the time you take to read it. If you feel a sort of connection, kinship, or just kinda like who they are, then move on to #2. If not, close the window and keep looking. They may be a fantastic photographer, they just might not be the right one for you.
2. Look at their work, their portfolio usually shows a range and their blog will have recent pictures
If you look through their work after you’ve read about them, it will be easy to see if their pictures fulfill the explanation of who they are as a photographer and what they say they are going to do for you. If you love their work, then #3 is the next step. If you like a photo here and there, but something just doesn’t resonate with you, its okay, art is subjective.
3. Now it’s time to look at pricing/fees/cost/investment.
Are they within your budget? Out of your budget? How can you make this work? If you feel that this is important, then the value of it makes it become an investment, not a cost. Your happiness is worth it.
Hiring a person, not a service, is the best decision you could make.




























